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The Beast Hunter mid-range crankbait, developed by legendary Japanese pro Jun Shoji, is the newest offering in IMA’s power-fishing arsenal. Shoji guides on Lake Biwa in Japan, where a world record-tying
largemouth was caught in 2010. With that laboratory at his disposal, he set out to create a lure that can dominate the 10 to 13 foot range where most of Biwa’s monsters are hooked. He’s succeeded in creating a
product that will successfully hunt down those beasts.

Designed specifically to come through grass, without hanging up or losing effectiveness, the Beast Hunter coordinates the size of the lure’s body and thickness of its sides with the length and width of the lip. On 14-pound fluorocarbon it dominates the 10 to 13 foot range. With a very natural wobble – not too wide, not too tight – a subdued knocking sound not to turn off spooky bass, the Beast Hunter is a power bait that doesn’t overpower the situation.

Its design incorporates a small fixed weight inside, which maximizes diving depth while preventing the lure from tumbling and getting fouled on the cast. The sidewalls are 2.0mm thick which distributes the
overall weight proportionately throughout the body enabling it to stop quicker as it doesn’t glide forward. The diving angle is also tuned so when you come in contact with the weeds, softly lift up on the rod.
The Beast Hunter will back slide and glide right over the vegetation. Every aspect of this lure is made to maximize performance.

Although designed by Japanese Pro, Jun Shoji, the Beast Hunter

has been successfully tested by the ima pros here on the U.S. lakes

The Beast Hunter will successfully hunt down the beast of your dreams.

• The Diving Angle – Secret to avoiding hang-ups

The “buoyancy level and the diving angle” are key factors of being able to come through grass. The Beast Hunter has a perfect combination of the two so when you come in contact with the weeds, softly lift up on the rod. The Beast Hunter will back slide and glide right over the vegetation.

• A Fixed Weight and Extremely Thick Body Shell

At 2.0mm thick, the sidewalls are designed much thicker than other baits. This distributes the overall weight proportionately throughout the body enabling it to stop quicker as it doesn’t glide forward. The
thickness also helps it float faster. The design incorporates a small fixed weight inside, which maximizes diving depth while preventing the lure from tumbling and getting fouled on the cast.

• Casts like a bullet!

From the body design to weight placement, every aspect of this lure is made to maximize performance. The hooks are shielded by the body and lip to keep it weedless without hampering hooking ability. This also allows for dart like casting for great distance.

Specs

LENGTH:　67 mm, 2.64 inches

WEIGHT:　23 g, ¾ oz.

HOOKS: #2

DEPTH: 10-13 feet (on 14 lb. fluorocarbon)

CLASS:　Mid-range Crankbait

Beast Hunter will initially be available in six color patterns, all natural hues that will tempt even the wariest bass: 103 Bluegill 121 Hot Craw 147 Blue Sexy Shad 159 Citrus Shad 175 Fred’s Perch 163 Silver Lining

ima introduces new colors for 2011/2012!

Flit 120 – 114 Table Rock Shad

Flit 120 – 171 Boned Shad

Flit 100 – 114 Table Rock Shad

Flit 100 – 171 Boned Shad

ima Shaker – 104 Chartuese Shad

ima Shaker – 146 Double Cheeseburger

ima Shaker – 121 Hot Crawfish

ima Shaker – 170 Foiled Gold Black

ima Shaker – 108 Misty Shad

Rock N Vibe – 007 Water Bug

Rock N Vibe – 001 Ghost Ayu

Rock N Vibe – 006 Power Blue

Big Stik – 116 Tennessee Shad

Big Stik – 108 Misty Shad

SILENT Big Stik – 172 Ghost Rainbow Trout

SILENT Big Stik – 166 Ghost Ayu

SILENT Big Stik – 135 Bone

ima Skimmer – 173 Lime Ghost

ima Skimmer – 166 Ghost Ayu

ima Skimmer – 135 Bone

ima Skimmer – 153 Blue Back Herring

Rattlin’ Roumba – 175 Fred’s Perch

Rattlin’ Roumba – 174 Black Bass

Roumba – 135 Bone

Square Bill – 163 Silver Lining

Square Bill – 164 Foiled Bluegill

Square Bill – 165 Lowen’s Hush Hush

The Foxy Fry is IMA’s new offering in the realm of finesse. This total performance shad style minnow can eke out limits when fishing gets tough, but it’s also a big fish attractor. At first glance, it may look like a diminutive jerkbait, but what makes this lure so special is that it has deadly action and appeal at any retrieve speed – from a slow twitch to a lightning-fast burn, this lure maintains its natural tracking and never rolls. “It’s a deep diving jerkbait and a crankbait rolled into one,” said FLW pro Michael Murphy, one of the driving forces behind IMA’s wildly successful Flit Series. “In the early, early spring, you can fish it slowly,” he said. “It gets down deep in a hurry and presents a small package that those fish haven’t seen before. Then when it warms up you can use it more like a crankbait. It’s also a killer around riprap.” The Foxy Fry was developed to succeed on Japan’s pressured waters, but even US anglers who frequent power-fishing hotspots have the occasional need to downsize and “convince” the fish to bite. “This will come into play for me on the Bassmaster Elite Series in clear water situations,” – Bill Lowen.       “This will come into play for me on the Bassmaster Elite Series in clear water situations,” said noted power cranker Bill Lowen. “Especially on days when there’s no wind and the water just slicks off. That’s when they want something that goes a little bit deeper.” Indeed, on light fluorocarbon the Foxy Fry will get down into the five foot range. While most anglers will fish it on spinning tackle, the Foxy Fry has a fixed weight system that provides additional castability over a bait with a weight transfer. The precision weighting also provides balance and makes the lure suspend at rest with its nose down.   BUY NOW!

The Foxy Fry will initially be available in six color patterns, all natural hues that will tempt even the wariest bass:

Foxy Fry Chartreuse Shad

Foxy Fry Ghost Minnow

Foxy Fry Ghost Ayu

Foxy Fry Ghost Blue Gill

Foxy Fry Soft Red Craw

Foxy Fry Natural Pro Blue

［Length］60mm 2.36 inches

［Weight］5g 3/16oz

［Type］Suspending Shad style minnow

［Hook］ST-26 #10

［MSRP］$15.99

［Release Date］Sept 2011

http://www.ima-bass.jp/foxyfry.html

There are times when fish get lethargic and they want a subtle approach from a bait. That is why the Silent Big Stik is necessary and the colors we selected are very similar to the baitfish we have in our waters that are a cruising style fish. When it’s real flat or calm, subtlety is a better approach.

No need to be confused any more. When conditions call for a little more subtle approach, try the new ima Big Stik SILENT version.

SILENT Big Stik – 172 Ghost Rainbow Trout

SILENT Big Stik – 166 Ghost Ayu

SILENT Big Stik – 135 Bone

Congratulations to Fred Roumbanis and Bill Lowen for qualifying for 2012 Bassmaster Classic!! Fred Roumbanis finished in 27th place and Lowen in 34th for the 2011 BASS ELITE SERIES Tour. A lot of dedication, sweat, tears and quality Optimum, ima lures & zappu products made this possible. Great Job and we’re looking forward to the Red River world championship out of Shreveport-Bossier City, LA next February.